August 2026 | The Hoxton Trend

Month: August 2026

In  Archive,  Stories

200 Years Later, British Shoemaker Clarks Is Still Firmly Embedded in the Culture

By The Hoxton Trend | August 29, 2026

The story begins with something remarkably simple: leftover sheepskin. In 1825, brothers Cyrus and James Clark were working in Street, Somerset, when James began turning sheepskin offcuts from his brother’s tannery into slippers. The Brown Petersburgh became the first Clarks product and the starting point for a business that would eventually grow far beyond rural

In  Archive,  Stories

The Motorcycle Culture That Helped Shape 100 Years of Belstaff

By The Hoxton Trend | August 25, 2026

Belstaff may today sit comfortably within the world of premium British fashion, but motorcycles have been part of the brand’s identity for almost as long as it has existed. Founded in Stoke-on-Trent in 1924 by Eli Belovitch and Harry Grosberg, Belstaff built its early reputation around protective outerwear designed for people travelling and working in

In  Stories

Why some are calling Norbit’s founder the ‘Massimo Osti’ of Japan

By The Hoxton Trend | August 23, 2026

Hiroshi Nozawa is not interested in designing clothing purely for aesthetics. Through his label Norbit, the Japanese designer has quietly built a reputation around functional garments shaped by movement, weather, utility and the realities of outdoor life. It is partly why some technical fashion followers have started referring to him as the “Massimo Osti of

In  Archive,  Stories

Carlo Rivetti And The Culture Of Experimentation

By The Hoxton Trend | August 22, 2026

Under Carlo Rivetti’s leadership, Stone Island developed around an unusual principle: progress did not necessarily mean abandoning what came before. Rather than constantly reinventing itself in response to fashion, the brand continued building on the research culture established during its earliest years. Fabrics, dyeing techniques, industrial processes and military and workwear references became part of

In  Archive,  Stories

Belstaff at 100: How a Staffordshire outerwear brand became a British icon

By The Hoxton Trend | August 22, 2026

Few British clothing companies can claim a history stretching back more than a century while still producing garments recognisably connected to those that established their reputation in the first place. Belstaff can. Founded in Stoke-on-Trent, Staffordshire, in 1924 by Eli Belovitch and his son-in-law Harry Grosberg, Belstaff began with a straightforward purpose: creating practical clothing