Ray-Ban Reveals Futuristic Facebook Partnership With Ray-Ban Stories
Image: EssilorLuxottica

Ray-Ban Reveals Futuristic Facebook Partnership With Ray-Ban Stories

September 14, 2021
Rachel Tooley

Leading sunglasses label, Ray-Ban, have created a unique partnership with Facebook, to create a pair of futuristic augmented reality glasses.

The Ray-Ban Stories glasses are modelled in the Wayfarer, Round and Meteor frames from Ray-Ban, powered with AR tech. Designs come in a variety of colours, including a sleek looking black, and stylish olive colour. Sun and clear lenses are available with various additional options such as blue light protection filters.

Each pair of glasses features an optimized Snap Dragon processor, with an integrated 5-megapixel camera, open-ear speakers, and three microphones. The design will allow wearers to take pictures, record videos, listen to music and take calls, and each pair can be polarized or fitted with prescription lenses. Who needs smartphones, right?

Image: EssilorLuxottica

Each pair comes with its own charging glasses case. You can also sync the glasses to the Facebook View App which works as the smart glasses operating system. On the app, users will be able to import and edit captures, create and share their content, whilst being able to manage their settings. The app will also allow you to share your captures to social media platforms such as Instagram and Whatsapp, alongside other apps which are not owned by Facebook itself.

Even though this is an exciting venture for the two brands, there is always the risk that they won’t take to buyers. Many smart glasses have appeared on the general market before, including the Google Glasses, which we’re generally a flop – perhaps because they looked a little like something that belonged in a Black Mirror episode..

Image: EssilorLuxottica

“This is a milestone product that proves consumers don’t have to choose between technology and fashion — they can live in the moment and stay connected while wearing their favourite style of Ray-Ban,” said Rocco Basilico, Chief Wearables Officer at EssilorLuxottica (parent company of Ray-Ban).

The Ray-Ban Stories are available to buy now on the Ray-Ban website, retailing at £299 per pair.

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