Creative director of Gucci, Alessandro Michele crafts an exceptional Gucci tour through cinematic history by disassembling and reassembling American film director – Stanley Kubrick’s greatest cinematic moments.
Hypothetically, if you had to set yourself the challenge of choosing a director and emulating some of there most memorable scenes, who would you chose?
Names such as Scorsese, Tarantino, Christopher Nolan, Tim Burton all come to mind but Stanley Kubrick is who Alessandro Michele decides to bring to life through iconic cinema and Gucci imagery.
Stanley Kubrick had a special way of directing, especially when it came to his dedication to set pieces, props and costumes. There are even multiple fan theories surrounding his hidden messages and symbols that have circulated around his films.
Kubrick’s deep well of creative iconography is being fully embraced and brought to life by Alessandro Michele in her latest Gucci campaign – found below.
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Michele describes the campaign as the creative director’s tribute “to cinema and to one of its brightest maestros.”
We can see obvious references to some of Kubrick’s iconic films: The Shinning (1980), A Clockwork Orange (1971), 2001: A Space Odyssey (1968), Eyes Wide Shut (1999) and Barry Lyndon (1975).
The framing remains consistent with Kubrick’s original vision, though Michele has shown she’s not afraid to add a Gucci twist to the shots.
During this campaign, Gucci has brought together both the past and present. Michele explains: “The past explodes into the present. Everything can become anything, or something else.”
Award-winning costume designer who worked with Kubrick on multiple films such as The Shining and A Clockwork Orange – Milena Canonero, offered her expertise and assisted Michele on bringing this stunning project to life.
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