50 Years Later The Iconic Nike Waffle One Has Been Re-envisioned With Fresh Innovations

50 Years Later The Iconic Nike Waffle One Has Been Re-envisioned With Fresh Innovations

June 6, 2022
Dom Challis

Celebrating 50 years of design and innovation – the Nike Waffle One is one of Nike’s most iconic trainers which helped them become arguably the biggest sports brand in the world today and its being re-envisioned with a fresh design.

Over 50 years ago in 1970, Nike co-founder, Bill Bowerman was experimenting by pouring rubber into his wife’s waffle iron and he created the very first waffle sole; an innovation that would change running shoes forever. 

Proving that inventing is never over – the Waffle One is being re-envisioned with inspiration from the original “Moon Shoe” from 1972 and other iconic running looks.

Designed by artist Fabian Oefner, who creates colourful art in an effort to show the beauty of the natural world – the re-envisioned Waffle Ones are coming in three different sculptures and feature a springier midsole, improved traction and a soft suede upper.

Have a look below to check out Nike‘s previews of the new Nike Waffle One including the new and improved Waffle One in Light Chocolate/Natural as well as other Waffle Ones available.

When everyone in the world saw a waffle iron, Bowerman saw the designs for trainers that would remain a significant part of sport footwear for years to come.

In 1972 the first version of the Waffle Racer was released, nicknamed the ‘Moon Shoe’ and was handed out to athletes competing in the US Olympic trials. In 1974 the Nike Waffle Racer was released, using a sole inspired by Bill Bowerman’s original waffle idea. They became the best selling trainers on the market.

Selling thousands of pairs every year since 1972, the Nike Waffle Ones are a timeless classic that you cannot go wrong with. 

The new Nike Waffle One in a light chocolate/natural colourway, features a new durable plastic heel clip to add energy while transparent mesh and luscious suedes will make it easy to match with your summer outfit.

You must be logged in as a Nike member to purchase this new colourway and you can find this pair as well as a selection of other Waffle Ones just below – all available for under £100!

NIKE 
Waffle One In Light Chocolate/Natural 

Sold By:

UK & International Delivery
£89.95

NIKE
Waffle One In Summit White/Citron Tint

Sold By:

UK & International Delivery
£99.95

NIKE
Waffle One In Summit White/Black

Sold By:

UK & International Delivery
£89.95

NIKE
Waffle One In Black/White

Sold By:

UK & International Delivery
£89.95

Keep up to date with the re-envisioned Nike Waffle Ones by visiting The Hoxton Trend and shop our variety of designer retailers at the best prices right here.