You definitely know of KSI, whether that be through his YouTube, his boxing or his rising music career. And he recently released his long-awaited album Dissimulation on 22nd May. Having already released a couple of singles, fans were obsessed and couldn’t wait for the whole album. With 12 tracks and huge features; it seems as though this album will do very well as it is already number 2 on the Official Albums Chart and the sales are continuing to rise.
KSI is famously known for his YouTube career, being deemed by many as the ‘King of the internet’. His fame really grew with his success as a boxer, being involved in three high-profile boxing matches in the last couple of years; his first match drew in a live online audience of over 1.5 million. With the huge buzz around him, he signed with a new record label in 2019 and released his first single in November which peaked at number 10 on the UK Singles Chart.
In the album KSI displays a musical sound that nobody had expected from him. He has jumped on the new modern wave of Hip-Hop that is taking over the US and UK music scene as he used wavy autotuned vocals over trap beats with deep heavy bass. However, his lyrics seem a lot more personal than what we have heard from KSI before. In the track Millions, he talks about himself as though he has multiple personas with the lyrics “It’s KSI and JJ, KSI’s what you see online, JJ’s a lot more personal”. This is an interesting side we are seeing from him, but something that his fans will no doubt enjoy as they will feel a lot closer to him.