Following his previous contract with Nike ending earlier this year, Jack Grealish has now signed a new boot deal with Puma that’s reportedly worth ‘considerably more’ than his previous Nike arrangement and is the most lucrative boot deal for a British footballer ever.
The 28-year-old has become one of the most marketable players to ever grace the league, thanks to his £100 million move to Manchester City in 2021 and his raw talents on the ball.
Speaking on the move, Grealish said: “They (Puma) have an amazing history in football and have worked with some of the world’s greatest players. I am delighted to join the family to be a Puma Future athlete. I am at home on the pitch and want to express myself, which is something I like about the brand, they do things differently and have a great outlook on football.”
Grealish and Nike decided to part ways at the beginning of the year, resulting in Grealish wearing a blacked-out version of his Nike Phantom GX boots during City’s 4-2 win against Tottenham in January.
The new boot deal means Puma continues to booster it’s relationship with Manchester City as the German manufacturer signed a 10-year kit deal with the club in 2019 that’s reportedly worth £65m a season.
Grealish debuted his Puma Future Ultimate Supercharge boots during his clubs 1-1 draw against Nottingham Forest last February and he now joins players such as Antoine Griezmann, Christian Pulisic, and Neymar in Puma’s catalogue of stars.
Johan Adamsson, Head of Sports Marketing at Puma Global, explained: “We want to make Jack one of the most important brand faces in football and culture. His position opens up opportunities to work with many of our fashion initiatives and to collaborate with him on his many personal causes.”
As Grealish tries to continue his good form this season for Manchester City, the former most expensive footballer in Britain will likely continue to make headlines through his growing list of brand partnerships and endorsements.