Sportswear leader adidas have been working with Parley over the past five years, creating sustainable collections committed to the re-use of plastic trash collected from remote beaches and coastal communities. Did you know that a truck’s worth of plastic is dumped in our ocean every minute?

Parley is a brand which allows creatives to use their outlets to work towards taking action against these kind of threats that our current ecosystems face. The brand encourages creatives across a variety of sectors to develop alternative business models which can be accomplished in the most sustainable and eco-friendly way, creating products which are ecologically sensible without having to cut back on quality level. Parley are working to re-program brands’ and businesses’ attitudes towards environmental causes, which are more important than ever within the current climate.

Parley have been working alongside adidas for five years now, to create sportswear which is focused towards a sustainable, ecological approach to sportswear. The fashion industry is known to be the most damaging industry of them all when it comes to our climate; it has been a huge topic which has emerged in recent years and is becoming increasingly important to society today. This partnership is a great step towards encouraging advocacy of change within the industry regarding environmental concerns, it will hopefully influence many more brands to follow in their footsteps.