October 2019 | The Hoxton Trend

Month: October 2019

NOAH FW19 Loungewear Collection

By Rachel Tooley | October 31, 2019

Founded in 2015 by Brendon Babenzein, menswear brand Noah specialise in fusing classic menswear with contemporary streetwear fashion to create the ultimate urban look. The label grew from their flagship store in Soho, NYC, to be now one of the biggest labels in men’s urban fashion. The brand is often commended for its refreshing vision,

Star Wars x Adidas Collaboration

By Rachel Tooley | October 28, 2019

Adidas are using their force to create a new out of this world collaboration with favoured film franchise, Star Wars. The collaboration features three separate drops of sneakers and apparel which intertwines the world of sportswear with one of the nation’s favourite film series ever. The first release is a collection of eight adidas Basketball

Nike Air Force 1 x GORE-TEX

By Rachel Tooley | October 27, 2019

After the initial unveiling of the Nike Air Force 1 x GORE-TEX collaboration for Autumn/Winter 2019, which consisted of two weatherproof AF1 models in a low and high variation, Nike have extended the collection releasing a further four models of the classic silhouette. All black iterations are available in a low and high-top model. The

Adidas Open New Immersive Oxford St Store

By Rachel Tooley | October 26, 2019

This week, Oxford Street has seen the grand opening of the new Adidas flagship store, replacing its previous retail space with a 2,500 sq ft immersive shopping experience. The four-storey shop uses digital innovation to create a unique shopping experience, with a new focus on in-store expertise to set new benchmarks in retail. The ‘Bring

Junya Watanabe x Canada Goose Release Weatherized Four Pocket Coat

By Rachel Tooley | October 23, 2019

Canada Goose have made their name in the fashion industry creating specialized winter outerwear, battling extreme weather since 1957. The brand originally begun creating apparel to survive harsh Canadian winters, however, have since become international leaders in the outerwear market, and are becoming recognized not only for good design and functionality, but style too. The

Air Jordan 1 To Release ‘Fearless Ones’ Collection In Time For The Holidays

By Rachel Tooley | October 20, 2019

With the festive season looming, Christmas has come early for Air Jordan fans, as Nike have unveiled their upcoming release of Air Jordan 1 collaborations, which are due to launch throughout late October, November and December. As part of their ‘Fearless Ones’ collection, Air Jordan 1 have teamed up with various brands to reinvent the

Fred Perry x Nicholas Daley Collaboration

By Rachel Tooley | October 18, 2019

Leading menswear label, Fred Perry, have collaborated with designer Nicholas Daley in celebration of British counterculture and the relationship between fashion and music. The brand which holds the iconic Laurel Wreath logo, was founded in 1952, by triple Wimbledon champion Fred Perry. Over the years, Fred Perry has established a strong identity within the menswear

Nike Create New England Football Kit To Support Black History Month

By Rachel Tooley | October 11, 2019

In celebration of Black History Month, leading sportswear brand Nike have created a new stealthy black kit for England’s national football team. Their first Black History Month release was launched in 2005, with the unveiling of a limited-edition design of the classic Air Force 1 shoe. Ever since, the brand has committed to working with

Fear Of God Founder Jerry Lorenzo Installs Immersive Pop Up Store

By Rachel Tooley | October 10, 2019

Fear Of God founder, Jerry Lorenzo, has created an immersive experience for brand enthusiasts alongside a pop up store in the Arts District of Downtown Los Angeles. The designer made his name in the fashion industry after founding the brand in 2013, which quickly became one of the most coveted men’s streetwear brands in the

MR PORTER x Stone Island Reveal SS20 Capsule Collection

By Rachel Tooley | October 8, 2019

Leading online retailer, MR PORTER, have teamed up with Stone Island to release an exclusive capsule collection for Spring/Summer 2020. The nine piece collection includes a variety of items including outerwear, trousers and knitwear. The pieces are designed with a warmer colour palette, featuring shades of Coral Pink, Cream and Charcoal Grey.  Ideal for a crisp